by Eric Swain2 November 2009
P2P
Creating the Social Enterprise is hard. There are some big obstacles in the way. Scott Gould wrote a piece on why companies don’t get it the other day that pushed some buttons on this topic. You should read it. Then Olivier Blanchard wrote a piece describing the principal characteristics of a social business. You should [...]
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by Eric Swain28 September 2009
Movements
Spike Jones of Brains on Fire wrote a post awhile back on how movements must start small, with one-on-one conversations between passionate, like-minded people. He points out how anathema that is to the marketing and PR worlds where people are trying to do BIG things, big events, big rollouts, big campaigns. I agree. Nice post, [...]
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