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From the category archives:
Social Networking
by Eric Swain6 September 2009
Social Media
A couple of weeks ago I participated in the #socialmedia chat on Twitter where we were discussing the size of follower lists vs. effective management of those lists, how big is too big, quantity vs. quality, etc. Someone tweeted, “there’s no way a company can truly engage with 100k followers/fans”. I suggested, mostly joking initially, [...]
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by Eric Swain10 August 2009
Social Media
Last Thursday, I joined around 50 social media industry people (and interested parties) for my first MeasurementCamp. If you aren’t aware of it, MeasurementCamp is a global open-source movement to encourage knowledge sharing and industry collaboration towards answering ‘how do we measure engagement in social media?’. It has hubs in the UK, USA (Bay Area) [...]
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by Eric Swain4 August 2009
Blogging
I am a terrible blogger. I don’t mean that I can’t write. I’ve always been able to write well, at least academically and for business. I don’t mean that I don’t have anything interesting to say. Though I guess that is for others to judge. I don’t mean that I don’t have any good ideas. [...]
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